|
|
Putty Grey is a neutral color we use cablemodems that blends with the Bone and Light Grey laminate colors. So, when you purchase a Bone or Light Grey Cart, the metal legs and base tube are Putty Grey. Additionally, when you purchase accessories for a Bone or Light Grey Cart that aren''t laminated (such as a SideRack) you will want them in Putty Grey so that they match the legs on your Cart. How fast do you ship my order? When your order is placed by 5pm PST, it will usually leave our dock the next business day. If, for some reason a delay is expected, we''ll let you know of the anticipated shipping date. Standard shipping takes approximately 5-7 business days from the time your order cablemodems leaves our dock. If you prefer an expedited shipping method, just let us know and we can tell you what the freight charges are. How easy is it to assemble a Cart? (Or, as one of our dear customers put it, is cablemodems it one-swear-word job, a two-swear-word job, or a three-swear-word job?) For the most part they are very easy to assemble. Typically, it takes between 45 minutes and an hour and a half to assemble (depending on size of Cart and accessories you are adding). The instructions are straight forward, easy to read, and we have a great support staff available weekdays between 6am and 6pm PST to offer additional assistance if needed. It is good to remember that the larger Carts are pretty heavy, and the assembly job can be much easier if there are two people cablemodems working together. Some of the Carts say "bone" color and some accessories are "putty grey". I''m confused. Are those accessories just for the grey Carts? language is problematic for the businesses that hire the professional services of a sign shop. But the real concern should be the whole "language" of the sign. The whole "language" includes connecting the customer''s marketing objectives with the stage in the visual communication process. That connection is accomplished with not only the form and content of the graphics, but also the sign''s shape, color, texture, and form. All are the elements of a sign''s "language." As a business-owner, you must identify clearly your desires for your banners and communicate that desire to your sign-maker. "Where do you want to locate the sign, and why do you want to locate cablemodems it there?" "Why do you want to use cablemodems those colors?" "Why that size?" Next, the audience must be defined. Figure out just what appeals to YOUR customers rather than the famous "general public." The content of the sign cannot just boast its product; it should be convincing. Once identified, a specific group is easier to target and to convince. Once you have identified your goals, sort through them by ranking them in order of importance. Next, take the marketing objectives and the target population analysis, and apply that information to an analysis of the visual
|